privacy policy

We process personal data (hereinafter mostly referred to as “data”) only to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents and the services offered there.

According to Article 4(1) of Regulation (EU) 2016/679, the General Data Protection Regulation (hereinafter referred to as “GDPR”), “processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, comparison or linking, restriction, erasure or destruction.

With the following data protection declaration, we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide on the purposes and means of processing either alone or jointly with others. In addition, we inform you below about the third-party components we use for optimization purposes and to improve the quality of use, insofar as third parties process data under their own responsibility.

Our privacy policy is structured as follows:

I. Information about us as responsible parties
II. Rights of users and data subjects
III. Information on data processing

I. Information about us as responsible parties

The responsible provider of this website in terms of data protection law is:

BAUFIX GmbH
Bernhard-Remmers-Str. 13
49624 Löningen
Germany

Phone: 05432 83 9410
Fax: 05432 4998
E-Mail: info@baufix-online.de

The provider’s data protection officer is:

Oliver Stutz

II. Rights of users and data subjects

With regard to the data processing described in more detail below, users and data subjects have the right

  • to confirmation as to whether data concerning them is being processed, to information about the data being processed, to further information about the data processing and to copies of the data (see also Art. 15 GDPR);
  • to rectification or completion of incorrect or incomplete data (see also Art. 16 GDPR);
  • to the immediate erasure of data concerning them (see also Art. 17 GDPR), or, alternatively, if further processing is necessary pursuant to Art. 17 Para. 3 GDPR, to the restriction of processing in accordance with Art. 18 GDPR;
  • to receive the data concerning them and provided by them and to transmit this data to other providers/controllers (see also Art. 20 GDPR);
  • to lodge a complaint with the supervisory authority if they are of the opinion that the data concerning them is being processed by the provider in violation of data protection regulations (see also Art. 77 GDPR).

Furthermore, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any rectification or erasure of data or restriction of processing carried out pursuant to Articles 16, 17 (1) and 18 of the GDPR. However, this obligation does not apply if this notification is impossible or involves disproportionate expenditure. Notwithstanding this, the user has a right to information about these recipients.

Likewise, according to Art. 21 GDPR, users and data subjects have the right to object to the future processing of data concerning them, provided that the data is processed by the provider in accordance with Art. 6 (1) (f) GDPR. In particular, an objection to data processing for the purposes of direct advertising is permissible.

III. Information on data processing

Your data processed when using our website will be deleted or blocked as soon as the purpose of storage no longer applies, there are no statutory retention periods that prevent the deletion of the data and no other information is provided below regarding individual processing procedures.

server data

For technical reasons, in particular to ensure a secure and stable Internet presence, data is transmitted to us or to our web space provider through your Internet browser. These so-called server log files collect, among other things, the type and version of your Internet browser, the operating system, the website from which you accessed our Internet presence (referrer URL), the website(s) of our Internet presence that you visit, the date and time of each access, and the IP address of the Internet connection from which you access our Internet presence.

The data collected in this way will be stored temporarily, but not together with other data about you.

This storage is carried out on the legal basis of Art. 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website.

The data will be deleted after seven days at the latest, unless further storage is required for evidentiary purposes. Otherwise, the data will be wholly or partially exempt from deletion until the incident has been finally resolved.

cookies

a) Session cookies

We use so-called cookies on our website. Cookies are small text files or other storage technologies that are stored on your device by the Internet browser you use. These cookies process certain information about you on an individual basis, such as your browser or location data or your IP address.

This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages ​​or the offer of a shopping cart function.

The legal basis for this processing is Art. 6 Para. 1 lit b.) GDPR, provided that these cookies process data for the purpose of initiating or executing a contract.

If the processing does not serve to initiate or execute a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Art. 6 Para. 1 lit. f) GDPR.

When you close your Internet browser, these session cookies are deleted.

b) Third-party cookies

Our website may also use cookies from partner companies with whom we work for the purposes of advertising, analysis or the functionality of our website.

For details, in particular the purposes and legal basis for processing such third-party cookies, please see the information below.

c) Possibility of removal

You can prevent or restrict the installation of cookies by adjusting the settings on your Internet browser. You can also delete cookies that have already been saved at any time. The steps and measures required to do this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation for your Internet browser, or contact the manufacturer or support. However, in the case of so-called Flash cookies, processing cannot be prevented via the browser settings. Instead, you must change the settings on your Flash player. The steps and measures required to do this also depend on the specific Flash player you are using. If you have any questions, please use the help function or documentation for your Flash player, or contact the manufacturer or user support.

However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website are fully usable.

contract execution

The data you provide to use our range of goods and/or services will be processed by us for the purpose of contract execution and are necessary for this purpose. Contract conclusion and contract execution are not possible without the provision of your data.

The legal basis for the processing is Art. 6 Para. 1 lit. b) GDPR.

We delete the data once the contract has been fully processed, but we must observe the retention periods under tax and commercial law.

As part of the contract processing, we will pass on your data to the transport company commissioned to deliver the goods or to the financial service provider, insofar as the transfer is necessary for the delivery of the goods or for payment purposes.

The legal basis for the transfer of data is then Art. 6 Para. 1 lit. b) GDPR.

customer account / registration function

If you create a customer account with us via our website, we will collect and store the data you entered during registration (e.g. your name, address or email address) exclusively for pre-contractual services, for the performance of the contract or for the purpose of customer care (e.g. to provide you with an overview of your previous orders with us or to be able to offer you the so-called wish list function). At the same time, we then store the IP address and the date and time of your registration. This data will of course not be passed on to third parties.

As part of the further registration process, your consent to this processing will be obtained and reference will be made to this privacy policy. The data we collect will be used exclusively to provide the customer account.

If you consent to this processing, Art. 6 (1) lit. a) GDPR is the legal basis for the processing.

If the opening of the customer account also serves pre-contractual measures or the fulfillment of the contract, the legal basis for this processing is also Art. 6 (1) (b) GDPR.

You can revoke the consent you have given us to open and maintain a customer account at any time with future effect in accordance with Art. 7 Paragraph 3 GDPR. To do so, you simply need to notify us of your revocation.

The data collected in this regard will be deleted as soon as processing is no longer necessary. However, we must observe retention periods under tax and commercial law.

creditworthiness and scoring checks

If we offer you the basic option of paying by invoice as part of our range of goods or services and you make use of this, we reserve the right to obtain a credit report from a credit agency (such as Creditreform, Schufa, Bürgel or infoscore) based on mathematical and statistical procedures. To do this, your data, insofar as it is relevant to the contract, such as your name and address, will be forwarded to the credit agency. We use the subsequent information on the statistical probability of a payment default to decide whether to offer you payment by invoice.

The legal basis for this processing is our legitimate interest in the reliability of the claim in accordance with Art. 6 (1) (f) GDPR.

payment processing

We process your payment information for the purpose of payment processing, e.g. when you purchase or use a product and/or service via our website. Depending on the payment method, we will forward your payment information to third parties (e.g. to your credit card provider in the case of credit card payments).

Your payment data will only be transmitted to the respective payment service provider if this is necessary for payment processing.

The legal basis for this data processing is Art. 6 paragraph 1 letter a), Art. 6 paragraph 1 letter b), GDPR and Art. 6 paragraph 1 letter f) GDPR.

When paying with PayPal (Europe), S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg, the bank details you have stored with PayPal will be used by PayPal for payment. We do not have access to this data.

The terms and conditions and privacy policies of the respective providers apply to the use of the above-mentioned payment services. You will be informed of this separately before using the respective service.

You can access PayPal's privacy policy via the following link: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Payment processing via SOFORT transfer
You can also pay by instant transfer (SOFORT Überweisung), a TÜV-certified online payment system based on online banking with PIN/TAN entry for the secure and fast processing of your online purchases from SOFORT GmbH, Fußbergstraße 1, 82131 Gauting, Germany. All you need for this is your account number, bank code, PIN and TAN. After submitting your order offer, you will automatically be redirected to the secure payment form of SOFORT GmbH. After the transfer has been successfully completed, you will then receive a transaction confirmation. At this point we will receive the transfer credit. In principle, any Internet user can use instant transfer as a payment method if they have an activated online banking account with PIN/TAN procedure. Please check in advance whether your bank supports this service. Information can be found at https://www.sofort.com/ger-DE/general/fuer-kaeufer/fragen-und-antworten/.

newsletter

If you register for our free newsletter, the data requested from you, i.e. your email address and - optionally - your name and address, will be sent to us. At the same time, we save the IP address of the internet connection from which you access our website as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to send you the newsletter, describe the content in detail and refer you to this privacy policy. We use the data collected in this process exclusively for sending the newsletter - it is therefore not passed on to third parties.

The legal basis for this is Art. 6 Para. 1 lit. a) GDPR.

You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Paragraph 3 GDPR. To do so, you simply need to inform us of your revocation or click on the unsubscribe link included in each newsletter.

contact requests / contact options

If you contact us via the contact form or email, the data you provide will be used to process your request. Providing the data is necessary to process and answer your request - without providing it, we cannot answer your request or can only answer it to a limited extent.

The legal basis for this processing is Art. 6 Para. 1 lit. b) GDPR.

Your data will be deleted if your request has been conclusively answered and there are no statutory retention periods that prevent deletion, such as in the case of any subsequent contract processing.

user contributions, comments and ratings

We offer you the opportunity to publish questions, answers, opinions or evaluations, hereinafter referred to as "contributions", on our website. If you take advantage of this offer, we will process and publish your contribution, the date and time of submission and any pseudonym you may use.

The legal basis for this is Art. 6 (1) lit. a) GDPR. You can revoke your consent at any time with future effect in accordance with Art. 7 (3) GDPR. All you have to do is notify us of your revocation.

In addition, we also process your IP and email address. The IP address is processed because we have a legitimate interest in initiating or supporting further steps if your contribution infringes on the rights of third parties and/or is otherwise unlawful.

The legal basis in this case is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the legal defense that may be necessary.

competition

We offer you the opportunity to take part in competitions via our website. If you take part in one of our competitions, the data you enter when taking part will be processed without your further consent, but of course only for the purpose of carrying out and processing the respective competition.

As part of the processing of the competition, we will pass on your data to the transport company commissioned to deliver the goods or to a financial service provider if the transfer is necessary for the delivery or payment of your prize. If your data is published in the event of a win, you will be informed of this as part of the declaration of consent.

The legal basis for the transfer of data is then Art. 6 Para. 1 lit. b) GDPR.

You can revoke your consent to the processing of data for participation in our competitions at any time with future effect in accordance with Art. 7 Paragraph 3 GDPR. To do so, you simply need to inform us of your revocation.

Pinterest

We maintain an online presence on Pinterest to present our company and our services and to communicate with customers/prospects. Pinterest is a service of Pinterest Inc., 651 Brannan Street, San Francisco, CA, 94107, USA.

In this respect, we would like to point out that it is possible that user data may be processed outside the European Union, in particular in the USA. This may result in increased risks for users, for example, as subsequent access to user data may be made more difficult. We also have no access to this user data. Access is only possible with Pinterest. Pinterest Inc. is certified under the Privacy Shield and is therefore committed to complying with European data protection standards.

https://www.privacyshield.gov/participant?id=a2zt00000008VVzAAM&status=Active

Pinterest’s privacy policy can be found at

https://policy.pinterest.com/de/privacy-policy

YouTube

We maintain an online presence on YouTube to present our company and our services and to communicate with customers/prospects. YouTube is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA.

In this respect, we would like to point out that it is possible that user data may be processed outside the European Union, in particular in the USA. This may result in increased risks for users, as it may make it more difficult to access user data later. We also have no access to this user data. Access is only possible via YouTube. Google LLC is certified under the Privacy Shield and is therefore committed to complying with European data protection standards.

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

You can find YouTube’s privacy policy at

https://policies.google.com/privacy

Facebook

To promote our products and services and to communicate with interested parties or customers, we maintain a company presence on the Facebook platform.

On this social media platform, we are jointly responsible with Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Facebook’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations arise, can be accessed under the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the resulting and subsequently reproduced processing of personal data is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the analysis, communication, sale and promotion of our products and services.

The legal basis can also be the user's consent to the platform operator in accordance with Art. 6 (1) (a) GDPR. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 (3) GDPR.

When you access our online presence on the Facebook platform, Facebook Ireland Ltd., as the operator of the platform in the EU, processes user data (e.g. personal information, IP address, etc.).

This user data is used to provide statistical information about the use of our company presence on Facebook. Facebook Ireland Ltd. uses this data for market research and advertising purposes as well as to create user profiles. Based on these profiles, Facebook Ireland Ltd. is able, for example, to advertise to users within and outside of Facebook based on their interests. If the user is logged into their Facebook account at the time of the visit, Facebook Ireland Ltd. can also link the data to the respective user account.

If the user contacts us via Facebook, the personal data entered by the user on this occasion will be used to process the request. The user's data will be deleted by us if the user's request has been answered conclusively and there are no statutory retention periods, such as in the case of subsequent contract processing, that prevent this.

Facebook Ireland Ltd. may also set cookies to process the data.

If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been saved can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the browser settings, but by setting the Flash player accordingly. If the user prevents or restricts the installation of cookies, this may mean that not all Facebook functions can be used to their full extent.

Further information on the processing activities, their prevention and the deletion of data processed by Facebook can be found in Facebook's data policy:

https://www.facebook.com/privacy/explanation

It cannot be ruled out that processing by Facebook Ireland Ltd. may also be carried out by Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Facebook Inc. has submitted to the “EU-US Privacy Shield” and thereby declares that it will comply with EU data protection regulations when processing data in the USA.

https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Instagram

To promote our products and services and to communicate with interested parties or customers, we maintain a company presence on the Instagram platform.

On this social media platform, we are jointly responsible with Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Instagram’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations arise, can be accessed under the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the resulting and subsequently reproduced processing of personal data is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the analysis, communication, sale and promotion of our products and services.

The legal basis can also be the user's consent to the platform operator in accordance with Art. 6 (1) (a) GDPR. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 (3) GDPR.

When you visit our online presence on the Instagram platform, Facebook Ireland Ltd., as the operator of the platform in the EU, processes user data (e.g. personal information, IP address, etc.).

This user data is used to provide statistical information about the use of our company presence on Instagram. Facebook Ireland Ltd. uses this data for market research and advertising purposes as well as to create user profiles. Based on these profiles, Facebook Ireland Ltd. is able, for example, to advertise to users within and outside of Instagram based on their interests. If the user is logged into their Instagram account at the time of the visit, Facebook Ireland Ltd. can also link the data to the respective user account.

If the user contacts us via Instagram, the personal data entered by the user on this occasion will be used to process the request. The user's data will be deleted by us if the user's request has been conclusively answered and there are no statutory retention periods, such as in the case of subsequent contract processing, that prevent this.

Facebook Ireland Ltd. may also set cookies to process the data.

If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been saved can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the browser settings, but by setting the Flash player accordingly. If the user prevents or restricts the installation of cookies, this may mean that not all Facebook functions can be used to their full extent.

Further information on the processing activities, their prevention and the deletion of the data processed by Instagram can be found in Instagram's data policy:

https://help.instagram.com/519522125107875

It cannot be ruled out that processing by Facebook Ireland Ltd. may also be carried out by Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Facebook Inc. has submitted to the “EU-US Privacy Shield” and thereby declares that it will comply with EU data protection regulations when processing data in the USA.

https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

social media plugins

We use social plugins from the social networks Facebook, Pinterest and YouTube on our website on the basis of Art. 6 Paragraph 1 Clause 1 Letter f of GDPR in order to make our company better known. The advertising purpose behind this is to be regarded as a legitimate interest within the meaning of the GDPR. The responsibility for data protection-compliant operation must be guaranteed by their respective providers. We integrate these plugins using the so-called two-click method in order to protect visitors to our website as best as possible.

Facebook

Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.

Privacy Policy: https://www.facebook.com/policy.php

EU-US Privacy Shield certification https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Pinterest

Pinterest Inc., 651 Brannan Street, San Francisco, CA, 94107, USA.

Privacy Policy: https://policy.pinterest.com/de/privacy-policy

EU-US data protection certification ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000008VVzAAM&status=Active

YouTube

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA

Privacy Policy: https://policies.google.com/privacy

EU-US Privacy Shield certification https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

"Facebook" social plug-in

We use the plug-in of the social network Facebook on our website. Facebook is an Internet service of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter both referred to as "Facebook".

Through certification under the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Facebook guarantees that EU data protection regulations will also be adhered to when processing data in the USA.

The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest lies in improving the quality of our website.

Further information about the possible plug-ins and their respective functions can be found at

https://developers.facebook.com/docs/plugins/

ready for you.

If the plug-in is stored on one of the pages of our website that you visit, your Internet browser downloads a representation of the plug-in from Facebook's servers in the USA. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of your visit to our website are also recorded.

If you are logged in to Facebook while visiting one of our websites with the plug-in, the information collected by the plug-in about your specific visit will be recognized by Facebook. Facebook may assign the information collected in this way to your personal user account there. If you use the so-called "Like" button on Facebook, for example, this information will be saved in your Facebook user account and possibly published via the Facebook platform. If you want to prevent this, you must either log out of Facebook before visiting our website or use an add-on for your Internet browser to prevent the Facebook plug-in from being blocked from loading.

Further information about the collection and use of data as well as your rights and protection options in this regard is available from Facebook in the

https://www.facebook.com/policy.php

available data protection notices.

Google Analytics

We use Google Analytics on our website. This is a web analysis service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.

Through certification under the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google guarantees that EU data protection regulations will also be adhered to when processing data in the USA.

The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Art. 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.

Usage and user-related information, such as IP address, location, time or frequency of visits to our website, are transferred to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. This function allows Google to shorten the IP address within the EU or EEA.

The data collected in this way is then used by Google to provide us with an evaluation of visits to our website and the usage activities there. This data can also be used to provide other services related to the use of our website and the use of the Internet.

Google states that it will not associate your IP address with other data. Google also maintains

https://www.google.com/intl/de/policies/privacy/partners

We have further information on data protection available for you, including options for preventing the use of your data.

Google also offers

https://tools.google.com/dlpage/gaoptout?hl=de

a so-called deactivation add-on along with further information on this. This add-on can be installed with the common Internet browsers and offers you further control over the data that Google records when you visit our website. The add-on tells the Google Analytics JavaScript (ga.js) that information about visits to our website should not be sent to Google Analytics. However, this does not prevent information from being sent to us or to other web analysis services. Of course, you can also find out whether and which other web analysis services we use in this privacy policy.

Google AdWords with conversion tracking

We use the advertising component Google AdWords and the so-called conversion tracking on our website. This is a service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as "Google".

Through certification under the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google guarantees that EU data protection regulations will also be adhered to when processing data in the USA.

We use conversion tracking to promote our offer in a targeted manner. The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.

If you click on an ad placed by Google, the conversion tracking we use will save a cookie on your device. These so-called conversion cookies expire after 30 days and are not used to personally identify you.

If the cookie is still valid and you visit a specific page on our website, both we and Google can evaluate that you have clicked on one of our ads placed on Google and that you have subsequently been redirected to our website.

Google uses the information collected in this way to compile statistics on visits to our website. We also receive information on the number of users who clicked on our ad(s) and the pages of our website that were subsequently accessed. However, neither we nor third parties who also use Google AdWords are able to identify you in this way.

You can also prevent or restrict the installation of cookies by making the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support.

Furthermore, Google also offers

https://services.google.com/sitestats/de.html

http://www.google.com/policies/technologies/ads/

http://www.google.de/policies/privacy/

further information on this topic and in particular on the options for preventing the use of data.

Google Remarketing or Google's "Similar Audiences" component

We use the remarketing or "similar target groups" function on our website. This is a service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as "Google".

Through certification under the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google guarantees that EU data protection regulations will also be adhered to when processing data in the USA.

We use this function to place interest-based, personalized advertising on third-party websites that also participate in the Google advertising network.

The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.

To enable this advertising service, Google stores a cookie with a sequence of numbers on your device via your internet browser when you visit our website. This cookie records both your visit and the use of our website in an anonymous form. However, no personal data is passed on. If you then visit the website of a third party who also uses the Google advertising network, advertisements may appear that are related to our website or to the offers we make there.

To permanently deactivate this function, Google offers a deactivation option for the most common Internet browsers via

https://www.google.com/settings/ads/plugin

a browser plugin.

The use of cookies by certain providers can also be prevented, e.g. via

http://www.youronlinechoices.com/uk/your-ad-choices

or

http://www.networkadvertising.org/choices/

can be deactivated via opt-out.

Through so-called cross-device marketing, Google may be able to track your usage behavior across multiple devices, so that you may see interest-based, personalized advertising even if you change devices. However, this requires that you have agreed to link your browser history to your existing Google account.

Google offers further information about Google Remarketing at

http://www.google.com/privacy/ads/

to.

Integration of the Trusted Shops Trustbadge

The Trusted Shops Trustbadge is integrated into this website to display our Trusted Shops seal of approval and any reviews collected, as well as to offer Trusted Shops products to buyers after an order has been placed.

This serves to safeguard our legitimate interests in the optimal marketing of our offer in accordance with Art. 6 Paragraph 1 Clause 1 Letter f of GDPR, which prevail within the framework of a balancing of interests. The Trustbadge and the services advertised with it are an offer from Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.

When you access the Trustbadge, the web server automatically saves a so-called server log file, which contains, for example, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access. This access data is not evaluated and is automatically overwritten no later than seven days after the end of your visit to the site.

Further personal data will only be transferred to Trusted Shops if you have consented to this, if you decide to use Trusted Shops products after completing an order, or if you have already registered to use them. In this case, the contractual agreement concluded between you and Trusted Shops applies.